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	Comments on: Header Bidding vs. Waterfall: What’s the Difference?	</title>
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		By: Client-Side vs Server-Side Header Bidding: Which Should You Use?		</title>
		<link>https://newormedia.com/blog/header-bidding-vs-waterfall/#comment-271</link>

		<dc:creator><![CDATA[Client-Side vs Server-Side Header Bidding: Which Should You Use?]]></dc:creator>
		<pubDate>Wed, 29 Apr 2026 12:47:45 +0000</pubDate>
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					<description><![CDATA[[&#8230;] the past decade. One of the most significant shifts has been the evolution from the traditional waterfall model to header bidding, a change that fundamentally altered how publishers monetise their inventory. In [&#8230;]]]></description>
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