Let’s say “hello” to sticky ads—the ads that literally stick to your website. We don’t normally associate the term “sticky” with anything good. It’s usually the result of something gooey left behind by a recklessly used maple syrup bottle, right?Read more…

While there are plenty of ways to monetize your website, we’ve put together a list of the seven most common monetization methods that are trending — and generating significant revenue for bloggers and publishers. 1. Build and Flip Websites BuildingRead more…

Programmatic advertising is one of the most popular (and preferred) ways of buying and selling ad space — for both publishers and advertisers alike. The technique uses technology to automate inventory purchasing in a way that cuts down the effortRead more…

Programmatic advertising strategies utilize automated technology for media buying. This revolutionized process of buying advertising space employs algorithms and data insights to target the right audience. Since 2020, programmatic ad spending has increased by over 29% in the U.S. alone,Read more…

There’s fraud for everything these days, digital advertisements included. Though ad fraud has technically been around since the existence of online advertising, momentum is picking up with the introduction of real-time bidding.  Real-time bidding (RTB), which several website publishers chooseRead more…

Banner ads have been around since the early days of the internet, and they’ve shown amazing staying power—especially when considering how many people declared them dead more than a decade ago. Yet, banner advertising continues to be a mainstay ofRead more…

In 2021, more than 38.3 million websites were running Google ads, which was nearly half of all websites online at the time. AdSense and other ads are a core part of the company’s financial strategy, accounting for nearly $20 billionRead more…

Ad networks connect advertisers or ad buyers with prospective publishing partners. Essentially, these networks hold inventory and auction it off to prospective buyers. For a business to be successful, digital advertising and marketing are two often critical factors. However, maintainingRead more…

Google AdSense is still one of the go-to platforms many bloggers turn to when they want to monetize their websites. Although bloggers favor the easy process, strict policies make scaling a challenge. When selling ad space with AdSense, various factorsRead more…

Using Google Sense is one of the simplest ways to generate ad revenue. Many bloggers, webmasters, and website publishers generate AdSense revenue to help support their operations. The amount of money you can make will depend mostly on the amountRead more…