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What Ad Placement Types Generate the Most Revenue?

Nov 17, 2022By Jillian Sabina

Your monetization efforts must always balance ad placement vs. user experience. At the same time, you also want to optimize your ad monetization. Website layouts can dramatically influence how many ads are seen. If you’re selling ads on a costRead more…

Nov 17, 2022Jillian Sabina

The Beginner’s Guide to Mobile App Monetization

Nov 14, 2022By Jillian Sabina

App monetization allows businesses to generate ad revenue through new or existing mobile apps, creating a brand new revenue stream out of resources that were just waiting to be tapped into. Although it may feel intimidating, getting started with appRead more…

Nov 14, 2022Jillian Sabina

Reddit Ad Ops & More: Top Communities for Website Monetization

Nov 7, 2022By Jillian Sabina

The world of advertising operations, ad tech, and programmatic advertising continue to evolve at a significant page. Paying attention to developing trends and taking part in Ad Ops industry discussions can be a great source of information. Not only canRead more…

Nov 7, 2022Jillian Sabina

What is Bidstream Data?

Nov 2, 2022By Jillian Sabina

Advertisers and publishers have competing goals: Advertisers are trying to reach the right audiences with the lowest possible cost while maximizing conversions. Meanwhile, publishers want to maximize the amount of revenue they generate from ads to support their operations. However,Read more…

Nov 2, 2022Jillian Sabina

5 of the Most Successful Mobile Game Monetization Strategies for 2022

Oct 31, 2022By Jillian Sabina

The mobile gaming industry is huge. Consumer spending in app stores now tops $170 billion annually and it’s growing at about 18% yearly. If you want to see just how much money is being spent on mobile games, compare spendingRead more…

Oct 31, 2022Jillian Sabina

VAST vs VPAID: What Are They & How Do They Work?

Oct 28, 2022By Jillian Sabina

Video advertising is expected to reach $180 billion in ad spend in 2022 and is one of the fastest growing areas of marketing. Spending is forecasted to continue to grow at a compound annual growth rate (CAGR) of more thanRead more…

Oct 28, 2022Jillian Sabina

How Header Bidding Works

Oct 26, 2022By Jillian Sabina

Programmatic advertising has opened up a whole new world of advertising revenue for publishers. Using ad tech, publishers can leverage programmatic to generate passive revenue from a web page and gain access to a huge pool of advertisers without havingRead more…

Oct 26, 2022Jillian Sabina

Get Paid Per Visitor: Using Website Traffic and PPC for Higher Ad Revenues

Oct 19, 2022By Jillian Sabina

Are you aware that by 2024, search ad spending will likely reach $191 billion? As a website owner, it’s essential to think about ways to monetize your site and benefit from that enormous ad spend! Luckily, you can achieve thisRead more…

Oct 19, 2022Jillian Sabina

What is an Ad Server?

Oct 17, 2022By Jillian Sabina

An ad server is ad tech that allows websites and mobile apps to display ads. Ad servers store and serve ads and manage the creative components of ad campaigns. The online advertising ecosystem can be complex, especially when it comesRead more…

Oct 17, 2022Jillian Sabina

How to Monetize Your Blog: Putting Ads on Blogger

Oct 12, 2022By Jillian Sabina

Blogger is a free blog platform, owned by Google, that makes it simple to publish blog posts. There are more than 617,000 blogs on the platform and there’s money to be made. Marketing budgets continue to increase at most companiesRead more…

Oct 12, 2022Jillian Sabina
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