In digital marketing, there are multiple ways to monetize a website. One popular method is display advertising, which involves placing image-based ads on your site for businesses and brands targeting your audience.  Another option is affiliate marketing, where you promoteRead more…

Did you know digital advertising has become increasingly complex with the emergence of new privacy regulations from Apple, Google, and GDPR? The adtech industry has also seen a dramatic shift in 2021 as the pandemic changed how people interact withRead more…

Staying informed and connected is crucial for professionals in the world of website monetization. Being part of online communities has become an invaluable resource for individuals looking to enhance their knowledge, share insights, and seek advice from like-minded experts.  Read more…

In today’s digital age, the internet is overflowing with content. From informative blog posts and engaging videos to e-commerce websites and social media platforms, the web is a vast and ever-expanding repository of information. With the rapid advancements in technology,Read more…

Banner ads have been around since the early days of the internet, and they’ve shown amazing staying power—especially when considering how many people declared them dead more than a decade ago. Yet, banner advertising continues to be a mainstay ofRead more…

App monetization allows businesses to generate ad revenue through new or existing mobile apps, creating a brand new revenue stream out of resources that were just waiting to be tapped into. Although it may feel intimidating, getting started with appRead more…

Google AdSense enables publishers to make money from digital content. It places personalized advertisements on your website based on your visitors and what you publish. Advertisers, through agencies and networks, pay for the ability to place their ads on yourRead more…

As a content publisher, you’ve likely realized that there are many ways to monetize your website or social media page. From affiliate marketing to publishing advertisements, many options are available to generate revenue from your content.  Additionally, if you wantRead more…

In today’s ever-evolving digital age, harnessing the potential of technological advancements is imperative. One such marvel that stands tall in this era of innovation is Artificial Intelligence (AI).   By tapping into AI, websites can enhance user experience, maximize earnings, andRead more…

A programmatic ad auction is where ad inventory is bought and sold automatically through an ad tech platform. There are different types of programmatic ad auctions, including real-time bidding (RTB), private marketplaces (PMPs), and programmatic guaranteed (PG). RTB auctions allowRead more…