Let’s say “hello” to sticky ads—the ads that literally stick to your website. We don’t normally associate the term “sticky” with anything good. It’s usually the result of something gooey left behind by a recklessly used maple syrup bottle, right?Read more…

By 2022 experts expect revenue loss to ad fraud to hit a whopping 44 billion dollars. This money isn’t just taken out of the hands of advertisers but from publishers’ pockets as well. One solution to better protect yourself isRead more…

There’s fraud for everything these days, digital advertisements included. Though ad fraud has technically been around since the existence of online advertising, momentum is picking up with the introduction of real-time bidding.  Real-time bidding (RTB), which several website publishers chooseRead more…

If you haven’t checked the health of your website lately, you could be in big trouble. Google’s Core Web Vitals have become the standard for determining the quality of user experience on your site. But before packing up and exitingRead more…

Every time a visitor loads your webpage, there’s a digital competition happening behind the scenes. Advertisers from all over the Internet are participating in digital auctions to win ad space on your website. That’s right—advertisers want visitors on your websiteRead more…

A low-earning month?  Bad ad performance or global affecting factors?   Seasonal trends are an unavoidable ripple in earnings every publisher must face. Advertisers adjust and plan their budgets with respect to consumer behavior. As the middleman between the two, it’sRead more…

Google’s AdSense is no doubt a leading name in the advertising industry. But if we’re completely honest, it’s most likely because it’s the easiest place to start. That’s not to say we don’t appreciate the helping hand, but it’s justRead more…

In a world full of influencers, be an affiliate. Okay, influencers and affiliates are fairly similar, but doesn’t affiliate sound more professional? Sounds like money in the bank, too. Affiliate offers, or affiliate marketing, is among the most common waysRead more…

Ever worry about receiving that dreaded email from Google saying there’s a ban on your AdSense account? AdSense can do it with little explanation, and publishers trying to appeal the ban often have little success. You may be completely confusedRead more…

Page loading speed got you down?  Delivering high-performing ads while offering a quality user experience is a common dream and ambition amongst publishers. So it’s no surprise when a solution comes along that can offer that and more, publishers wantRead more…